In order to demonstrate the features of SOA4All the Work Package 9 (WP9) has been defined. WP9 will demonstrate how to apply the SOA4All results to the C2C domain.

The WP9 Use Case scenario is centered on providing a C2C eCommerce framework operating on an ISP’s infrastructure and accessible by its customers. The eCommerce application framework will enable consumers to conduct business with other consumers. This approach is similar to popular Web 2.0 platforms such as Facebook where the company (e.g., Facebook or Google Checkout) provides a framework that allows customers to create solutions for C2C business.

The WP9 Use Case will be entirely focused on providing an easy way for end users to use third party services offered through the framework, enabling them to build eCommerce applications in order to market and sell their own products, such as photos or furniture or by providing their own innovative services built from a mash-up of existing service offers.

End customers are able to use various SOA4All-enhanced tools offered through this framework to build their own end customer applications. While people may use the SOA4All results to build generic applications, the eCommerce framework will provide eCommerce specific functionality and will itself also use the SOA4All services for achieving this. For example, it will provide typical Web Shop functionalities such as a shopping cart feature and an access to payment providers using the SOA4All service orchestration and communication facilities. More precisely, WP9 will provide services for different eCommerce areas such as advertisement, marketing, distribution and payment, based on existing partner products and services. Also, the inclusion of additional third party services via a service broker will be enabled.